- Digital
- Illustration
PUZZLES FOOD TRUCK
Puzzles foodtruck
This hip food truck sells unexpected powerfood at many different festivals and events; the kind where one might not expect delicious, healthy food. Puzzles serves smoothies, juices, soups and snacks, all made from organic and fair produce.
Puzzles gave us free reign to develop their visual identity. A kind of blind trust that allowed us to create a strong and photogenic identity, which has garnered much publicity.
Food truck
For the truck, we choose an all-black background on which witty quotes and illustrations stand out in white. The colorful logo pops out from the background and gives the design a lively, happy feel.
Publicity
Because of its unique and photogenic exterior, the food truck always stands out from the crowd at festivals. Just scroll through your Instagram feed or visit some festival foodie blogs; chances are you’ll find Puzzles fans everywhere.
Clean website
Together with a copywriter, we put together a simple, straight the point website. Since the Puzzles audience are mostly on-the-go festival fanatics, the website was made responsive for easy mobile viewing.